Women's Basketball
- Title:
- Director of Operations
- Email:
- seboruta@liberty.edu
- Start Date:
- 08/10/2011
Sarah Boruta is in her 15th season on the Liberty women’s basketball staff as director of operations in 2024-25. In that role, she is responsible for the daily operations of the program, including the logistics of budget, game-day management, team travel arrangements, scheduling of games, equipment coordination, designing recruiting materials and assisting with recruiting visits.
Boruta serves as director for the Lady Flames’ summer camps, which have seen a 1,000 percent increase in campers since her arrival at Liberty. She started a team camp from scratch in the summer of 2012, and it is now known as one of the best team camps in the Mid-Atlantic region, selling out for the first time in 2022.
Boruta is an active member of the Women’s Basketball Coaches Association (WBCA) and a former member of Women Leaders in College Sports (formerly known as NACWAA) and has presented at both organizations’ conventions. She is a 2015 graduate of the NACWAA Institute for Administrative Advancement (IAA) and was nominated for the Judith M. Sweet Commitment Award that NACWAA presents each year to an athletics administrator below the senior ranking level who is committed to providing high-level leadership and guidance within intercollegiate athletics, goes beyond the call of duty, and provides outstanding service to their organization.
Before arriving at Liberty, Boruta spent three years (2008-09 through 2009-11) at Stanford, where she was promoted from video intern to director of basketball marketing and video. She also previously spent three years (2005-06 through 2007-08) as the director of women’s basketball operations at Ferris State.
Boruta served in many different roles at Stanford, including coordinating team travel and video exchange. She also spearheaded the team’s social media efforts, as well as the Cardinal’s game-day promotions and group events. While Boruta was at Stanford, the Cardinal saw an 18 percent increase in overall attendance and a 340 percent increase in student attendance.
At Ferris State, Boruta organized the Bulldogs’ summer camps and clinics, while coordinating video exchange. She also designed marketing and promotional materials for the team.
Boruta has worked with some successful teams, including three straight Stanford squads which reached the Final Four of the NCAA Division I Women’s Basketball Championship. The 2009-10 Cardinal finished as national runner-up. Additionally, the 2006-07 Ferris State team won a school-record 23 games and advanced to the NCAA Division II Women’s Basketball Championship’s Sweet 16 round.
Boruta owns four degrees, including both an associate’s degree in visual design and web media (2006) and a bachelor’s degree in graphic design (2008) from Ferris State. She went on to earn a master’s degree in sport management from Pennsylvania Western in 2010 and received an MBA from Liberty in 2017.
